5 Things You Must Be Aware Of When Buying Fish Fresh

Fish is often seen as a daunting thing by home cooks. But it’s well worth making an effort to buy fresh fish and stepping out of your comfort zone. Not only is it delicious and super quick to cook, clinical trials have shown that the old wives tale that fish is good brain food is absolutely right.

We want you to eat the freshest fish possible, so our  fresh fish delivery company has put together a list of the 5 important things you must be aware of when buying fresh fish.

1: Don’t Always Believe What The Fish Vender Tells You

Freshness is the most important consideration when buying fish. And one of the simplest ways to find out is to ask the vendor what their freshest fish is. With the local fishery around New Zealand, the range available is seasonal and often varies from week to week so ask around to find out what is fresh and local.

However, it’s safe to take this with a grain of salt. Fish retailers by law, can tell you their fish is ‘fresh’, so long as it’s kept on ice and is edible. It’s best to follow the points below to know what’s fresh for yourself.

2: The Smell Test

We know that touching a fish for some can be daunting but looking at fresh fish through a glass case and pointing to what you want is hit-or-miss. To choose fresh fish you need to see it close-up, touch it and smell it.  You can tell if the fish is fresh by its smell. It should smell fresh like the sea, salty air and a even hint of seaweed. Anything that smells funky or ‘fishy’, should make you run a mile!

3: The eyes never lie.

If you’re buying a whole fish, look for bright clear eyes and glossy unbroken skin. Avoid cloudy or “milky” sunken eyes and dull or slimy skin – it’s probably a fish well past its prime. The skin of fresh fish will be bright or glossy and the flesh will be translucent.

If you’re wanting to buy fresh fillets you can usually get a good read from the colouring. If the fillets are clear and look freshly cut it’s usually a good sign. Older fillets tend to brown and become very dry from sitting in the chiller for an extended period of time.

4: Shellfish should always be cold and closed.

If you are looking to buy fresh shellfish, the shells should be tightly closed.  If one is slightly ajar, tap on it and it should close.

5: Keep your fish chilled at all times.

Seafood should be kept cold at all times, so to keep fish fresh once you have purchased it, chill it to as close to 0°C as possible using ice packs and a chiller bag to transport your seafood home. Once home, unwrap your seafood as quickly as possible and put it in an airtight container. Don’t leave it wrapped in a plastic bag or paper – and store it in the coldest part of the fridge for a maximum of 2-3 days.

Our fresh fish delivery service uses recyclable cardboard chilltainers  and ice packs to ensure your fish stays below 5°C  for up to 12 hours when being delivered to your home or workplace.

Do you doubt your ability to distinguish fresh fish from a fishy bargain?

If you doubt your ability choose a fresh fish, or you don’t have the time to source the best yourself, the fresh fish delivery like the fish boxes from Freshcatch are an ideal solution. Freshcatch doesn’t hold stock like traditional retailers and can always guarantee that the fish your receiving is fresh – literally from dock to door in the same day.



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